Setting the Table

The transforming power of hospitality in business
Danny Meyer

The story of America’s most innovative restaurateur.

A wonderfully absorbing story, this is part autobiography of a man who became rich and successful by leaving profit last on his list of priorities, and part business book that shows how to get rich by treating your staff and customers incredibly well.

Springing from his abiding love for the technical proficiency of the French and the comforting warmth and hospitality of the Italians, and fusing these with the American service ethic, Danny Meyer has created an empire with thousands of devoted fans. Time spent reading his fascinating story is as enjoyable as time in one of his restaurants, and will inspire others to write their business plans backwards and become more successful as a result.

“Behind Mr.Meyer’s niceness is a canny strategist whose principles of management include savvy marketing and building strong in-house relationships”
Wall Street Journal, Sept 2006

“Restaurateur Danny Meyer offers a rich menu of business tips”
Time Magazine, Oct 2006

DANNY MEYER is the CEO of the Union Square Hospitality Group and co-owner of eleven critically acclaimed establishments in New York, including his first, the Union Square Café, which came second in the Zagat Survey 2006 only because his Gramercy Tavern was number one.

978-0-462-09908-8
£16.99 HB
Rights: All
Sales territory:World ex. Asia & ANZ
Asia & ANZ sales: MCL*
April 2007